Branded Content
Carlos Sainz Sr | Red Bull
About
The 2x World Rally Champion Carlos Sainz has a method to prepear for his forthteen Dakar across the desert: work hard. In this piece, we showcase how Carlos, despite being a 3x Dakar Champion, still has an unparalleled hunger to compete and win, along with longtime companion Red Bull.
Task
As one of the greatest drivers ever, Carlos Sainz’s method is marked by his unmatched work ethic and talent behind the wheel. We strived to truly reflect Carlos’ personality and his drive to stay at the top, as well as the values that he shared with a leading brand like Red Bull.